DIGITAL DESIGN
ART DIRECTION
Aveeno’s aim was to promote the scientifically proven results of their oat-based products. The solution was a dedicated hub which delivered a visually engaging, content-rich look at the ‘Science of sensitive skin’. This content was also amplified across socials, helping sensitive skin suffers and positively impacting the relationship they have with their body.
Photography: Alana Landsberry.
Illustrations: Alice Oehr.